List of social media software features for the event organizer
Admin / config
Regulators have the ability to enable or disable each feature (listed below), subject to certain dependencies
custom branding
Custom CSS and HTML fields allow the event organizer to apply the look and feel of your organization/event including logo, color scheme, layout and more. Most of the text fields are also customizable
Static pages
For events that don’t already use their own CMS (such as Drupal, WordPress, Radiant, etc.), we offer a simple static page module that event organizers can use to create their own homepages, hotel/travel pages, sponsor pages (not fan pages), etc.
I18N
Event organizers can configure the appropriate date, time and currency formats for
place of the event. Note: At this time, system strings are not exported. However, event organizers may choose to enter text in other languages into the configurable text fields
Custom subdomain integration
Each event gets its own unique IP address, so most events choose to use the recommended custom DNS settings to generate reasonable URLs for sites
Delegate profiles
Each delegate gets an editable page with contact information, bio, profile picture, etc. Organizers can apply the default privacy level and then delegates can customize who can see their info (everyone, only people I follow, or nobody)
Social networks
Delegates and sponsors/exhibitors can follow and follow, which unlocks the ability to exchange contact information, send private messages, and set up one-on-one meetings.
Correspondence
Delegates and sponsors/exhibitors can post general messages to the conference-wide message area, on specific event pages and on sponsors’ fan pages. They can also send public replies (@) and private/direct messages to the people they follow. Messaging is optionally integrated with Twitter; However, people who don’t use Twitter can still use our messages
groups
Organizers can create an unlimited number of groups and organize them into categories.
Delegates and Sponsor/Exhibitors can join these groups to talk about various sub-topics of interest to your organization/event
Sponsor/Exhibitor fan pages
Sponsors/Exhibitors can create fan pages to showcase their brands. Fan pages can include a logo, description, one-question poll/poll, a “be a fan” button, and (optionally) a “request a meeting” button. Delegates can add comments on the fan page, become a fan, answer a question and (if enabled), request private meetings with sponsors/models
one-on-one meetings
If enabled, you will upload each delegate’s profile page and each sponsor/exhibitor’s fan page
“Meeting Request” button which will notify the recipient that the delegate is requesting it
Meeting via email and giving the recipient the option to accept or decline, and add the private meeting to both parties’ personal schedules, if appropriate
export contact
Delegates and sponsors/exhibitors can export detailed contact information for subscribed followers and fans, respectively, to CSV (Excel)
Export scheduler
Delegates and sponsors/exhibitors can export their personal schedules to iCal, gCal, RSS and Outlook. This also allows for offline syncing with most smartphones
Branded accounts
Sponsors/exhibitors are allowed to create “branded” accounts, such as a Pepsi user, which can give them an official voice with which to communicate with the community
RSS
All kinds of public messages and personal streams are available via “secret” RSS feeds in the sense that they contain long, hard-to-guess hashes in the URLs. However, delegates and sponsors/exhibitors may choose to share their RSS feed with
other people or post it publicly
Organizer support
We will assist the event organizer in setting up the location, branding and customization up to the number of hours specified in the pricing schedule. Additional support can be purchased
Support rep
We do not offer frontline support to delegates; Instead, we rely on the organizer’s help desk to provide Level 1 support. Any issues with delegates or sponsors/exhibitors can be escalated to the “always available” Level 2+ support, which supports a 24-hour Service Level Agreement (SLA) on any issue
full schedule
Delegates and sponsors/exhibitors can browse (and search) the entire event schedule
Keywords, hacks, parties and other gatherings. Day to day lists, AZ lists, and graphical grid view are available. All views clearly indicate which events delegates are attending and display a mosaic of friends who are attending and, optionally, all people who are attending
profile table
Delegates and sponsors/exhibitors can add an unlimited number of spin-off events to
Their personal schedules, which they can then choose to share with everyone, the people they follow, or nobody. Personal schedules can also be posted to various social sites, such as Facebook and Twitter, and synced with most desktop and online calendar programs and smartphones.
Schedule notifications
The system will send schedule update and change notifications to delegates (only those
who signed up for) if they added the events to their personal schedules
Social notifications
The system will send “You have been followed” messages to delegates and sponsors.
Viewers (social notifications) for those who have opted for this feature
Sync friends
Delegates and sponsors/exhibitors can click buttons to easily import their existing friends from Facebook, Twitter and (soon) LinkedIn who are also attending the event
By posting to social sites
Built-in AddThis tools allow delegates and sponsors/exhibitors to share various items
parts of their conference experience (event-specific comments, general messaging, personal schedules, etc.) with hundreds of different social sites, such as Facebook and Twitter
Content aggregation
For a richer and SEO-optimized site experience, we poll the web, Twitter, Flickr, and YouTube for event-related content and post outbound links to that content along with brief information on the event site, similar to how tracking votes work on many popular blogging platforms
Crowdsourcing (via Crowd Campaign)
The purchase gives event organizers a free enterprise-wide license to create a single group campaign. This allows the organizer to create and run a Twitter powered contest of any kind. Examples include opening a conference call for speakers, soliciting questions for famous keynote speakers or even suggesting a special food or drink to be served at the opening night party
Sitewide search
Most of the site’s content is indexed in a fast and scalable search engine, which allows this
Delegates and sponsors/exhibitors to enter free form inquiries and get results categorized into people/events/places/messages/fan pages
Website analytics
We offer built-in integration with Google Analytics for aggregate site traffic and page-specific metrics. Event organizers also have access to a rich site analytics console that shows exactly how to use the platform’s various features, such as the average number of friends per delegate, average number of fans per sponsor, total number of messages (private and public), and average number of events added to personal schedules.
Sub-event capacity planning
Event organizers can access a reporting tool that shows how many people are attending each breakout session, party, etc. Targeted messages can be sent to all delegates in a specific sub-event, for example, “Breakthrough A has been moved to Room 101 to accommodate the large delegate list” or “Overflow Room 202 has been added for Keynote B.”
Profile and callback schedule APIs
We offer two optional “callback” mechanisms to ensure that delegate data remains in sync with the organization’s system of recording personal data and schedule, if such a system is in use. For example, if a delegate updates their profile, the changes will be propagated back to a configurable URL to allow those updates to propagate back into the appropriate log system. Likewise, each time an event is added or removed to a delegate or sponsor/exhibitor’s personal schedule, we post that action to a configurable URL. This allows an external log system to track sudden attendance for capacity planning purposes or other reasons
Mass email
Event organizers can send mass emails to the entire community or to selected subsections. Mail Merge email templates can be customized
Public and private RESTful APIs
Event organizers have access to dozens of different public and private programs (sign-in required)
APIs to allow external applications to automate the platform. Some examples are performing searches, getting friend lists, getting and modifying personal tables, adding and removing friends, and so on. For a complete list, visit http://
telephone network
Most of the features described above have a generic mobile web user interface that has been tuned to look better on iPhone and Andriod devices, but also works just fine on Blackberry, Palm, and Windows Mobile. This part of the site is included even if the event organizer chooses not to purchase the mobile app integration
Mobile application integration
Through a partnership with mobile application provider DUB, we offer a full-featured native app for the iPhone and iPod touch that includes, among many other features, very quick offline access to the full event schedule and personal schedules. When the phone is back online, two-way updates and changes are synced back to the conference website. Note: Apps for other platforms, starting with Blackberry and Andriod, are due out in late 2010
QR codes
Our platform includes hooks at various endpoints that can be easily combined with QR codes. Some examples include automated follow-up when taking pictures of QR codes on delegates’ badges, lead generation by sponsors/exhibitors and even “check-in” by delegates
Registry integration
Integrate with REGIS online delegate management software via a simple RESTful web service API. Delegates can also be forced to create their own accounts if registration integration is disabled
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